phreak20: I just subscribed the new #MINI Channel http://www.youtube.com/MINI
1
There's always been jabs at Twitter for not having a viable business model and the chatter has increased in the current economic climate. In a recent interview Evan Williams, Twitter CEO, said "We had planned to focus on revenue in 2010 but that's no longer the case, so we changed the plan quite a bit... We've moved revenue higher on our list of priorities...".
I believe Twitter, potentially, has an incredible business model.
In The New York Times R&D Labs, where I work, we've been talking a lot about 'smart content', both in relation to advertising, search and news delivery. For the past 157 years (that's how old the newspaper is) we've essentially delivered 'dumb content' to people's doorsteps. You and I, irrespective of interests, location etc. have received the same newspaper on our doorsteps every morning. We're beginning to explore ways to make content smarter, to understand what you've read, which device you've read it on and you're micro level interests--making the most important news find you, instead of you having to find it.
This also changes the advertising model where ads become even smarter. Sure, ads are at about a 1st grade reading level now, with adsense and cookies the ad networks have half an idea of what I'm interested in, but they aren't exactly smart about it. Just because a friend sends me an email about a baseball game, doesn't mean I want to see ESPN ads in my Gmail.
So what does this have to do with a Twitter business model? Twitter, potentially, has the ability to deliver unbelievably smart advertising; advertising that I actually want to see, and they have the ability to deliver search results far superior and more accurate to Google, putting Twitter in the running to beat Google in the latent quest to the semantic web. With some really intelligent data mining and cross pollination, they could give me ads that makes sense not for something I looked at 3 weeks ago, or a link my wife clicked on when she borrowed my laptop, but ads that are extremely relevant to 'what I'm doing right now'.
A quick parusel of my Tweets shows that I live in Brooklyn, NY, I work for The New York Times, teach at NYU/ITP, I travel somewhere once a month for work, I love gardening, cappuccinos, my Vespa , U.I./Design and hardware hacking, I'm a political news junkie, I read Gizmodo & NYTimes.com and I was looking for a new car for a while, but now have a MINI and I'm also friends with these people. That's a treasure trove of data about me, and it's semantic on a granular level about only my interests.
If I send a tweet saying "I'm looking for a new car does anyone have any recommendations", I would be more than happy to see 'smart' user generated advertising recommendations based on my past tweets, mine the data of other people living Brooklyn who have tweeted about their car and deliver a tweet/ad based on those result leaving spammers lost in the noise. I'd also expect when I send a tweet saying 'I got a new car and love it!' that those car ads stop appearing and something else, relevant to only me, takes it's place.
And it doesn't have to be advertising delivered on their site alone. One of the great successes of Twitter has been their API's and the wonderful applications and sites that users have built with them. Why not build out an advertising or search API that delivers the latest micro level tags or ad links of users interests. There's a plethora of opportunity with this data, and if it's done right it becomes enticing and engaging, not annoying, irrelevant and outdated.
Four doors, four single seats, agility on all fours and the first MINI measuring more than four meters in length - the MINI Crossover Concept.
Join Gert Hildebrand, the chief designer of MINI. Look and see this extraordinary design with features unique to the world over.
Its a new level of versatility - the multifunctional MINI Center Rail - and innovation - the three-dimensional MINI Center Globe. Drop the keyball and buckle up for a future ride with MINI.
Stay tuned for video updates at: http://www.youtube.com/vlogbymini
Digg it here: http://digg.com/auto/
MINI_CROSSOVER_CONCEPT_INNOVATIVE_DESIGN
At the Paris Motor Show 2008 the MINI brand is taking a new approach with the world premiere of the MINI Crossover Concept.
The MINI family grows further and this time the MINI genes crossed over in an unforeseen way.
The MINI Crossover Concept is unveiled. Be the first to take a peak at this extraordinary concept with completely new measures and innovative functionality ideas.
Stay tuned for video updates at: http://www.youtube.com/vlogbymini
Digg it here: http://digg.com/auto/
MINI_CROSSOVER_CONCEPT_WORLD_PREMIERE_OF_A_NEW_DIMENSION
The Paris Motor Show will be held at Paris Porte de Versailles, from 4 to 19 October 2008, taking up the entire exhibition park. Several hundred international brands will be there to meet you, to offer you a big-time automobile bonanza once again.
At a fly funeral, a fly priest is holding an emotional sermon about the life and death of Zac, a member of the fly community.
The priest highlights Zac's death - a sensational death, the best death any fly could wish for: dying on the front-grille of a MINI Clubman.
Two Japanese tourists are visiting a zoo. Suddenly, a crazy guy jumps over a hedge into the tapir park of the zoo. He does some karate moves behind the tapir, followed by a prostate check.
NOT EXTREME ENOUGH?
MINI John Cooper Works
YouTube directlink: http://www.youtube.com/watch?v=lcGu8i4Z0Rk
Subscribe MINI John Cooper Works channel: http://www.youtube.com/MINIjohncooperworks
Become a fan on Facebook: http://www.facebook.com/pages/MINI-John-Cooper-Works/21251823822
Two friends plan an incredible stunt on a construction site: One of them films, the other men sneaks up to a huge compaction crane.
He places a selfmade catapult next to the crane. The weight rushes down and the force hurls the guy high up into the sky.
NOT EXTREME ENOUGH?
MINI John Cooper Works
YouTube directlink: http://www.youtube.com/watch?v=SwPG6ICwTx0
Subscribe MINI John Cooper Works channel: http://www.youtube.com/MINIjohncooperworks
Become a fan on Facebook: http://www.facebook.com/pages/MINI-John-Cooper-Works/21251823822
Wir waren für euch auf der Let´s MINI 2008 in Hildesheim - das Community-Event rund um den MINI. Und natürlich haben wir die Kamera laufen lassen. Seht hier unseren ersten Teil von dem MINI-Ereignis.
YouTube directlink: http://www.youtube.com/watch?v=TwNsOK0tEwY
Let's MINI 2008 Playlist: http://youtube.com/view_play_list?p=6A70D17EFA2450BC
Subscribe YouTube channel vlogbymini: http://www.youtube.com/user/vlogbymini
follow volgbyMINI at twitter: http://twitter.com/vlogbyMINI
Results tagged “MINI”
There's always been jabs at Twitter for not having a viable business model and the chatter has increased in the current economic climate. In a recent interview Evan Williams, Twitter CEO, said "We had planned to focus on revenue in 2010 but that's no longer the case, so we changed the plan quite a bit... We've moved revenue higher on our list of priorities...".
I believe Twitter, potentially, has an incredible business model.
In The New York Times R&D Labs, where I work, we've been talking a lot about 'smart content', both in relation to advertising, search and news delivery. For the past 157 years (that's how old the newspaper is) we've essentially delivered 'dumb content' to people's doorsteps. You and I, irrespective of interests, location etc. have received the same newspaper on our doorsteps every morning. We're beginning to explore ways to make content smarter, to understand what you've read, which device you've read it on and you're micro level interests--making the most important news find you, instead of you having to find it.
This also changes the advertising model where ads become even smarter. Sure, ads are at about a 1st grade reading level now, with adsense and cookies the ad networks have half an idea of what I'm interested in, but they aren't exactly smart about it. Just because a friend sends me an email about a baseball game, doesn't mean I want to see ESPN ads in my Gmail.
So what does this have to do with a Twitter business model? Twitter, potentially, has the ability to deliver unbelievably smart advertising; advertising that I actually want to see, and they have the ability to deliver search results far superior and more accurate to Google, putting Twitter in the running to beat Google in the latent quest to the semantic web. With some really intelligent data mining and cross pollination, they could give me ads that makes sense not for something I looked at 3 weeks ago, or a link my wife clicked on when she borrowed my laptop, but ads that are extremely relevant to 'what I'm doing right now'.
A quick parusel of my Tweets shows that I live in Brooklyn, NY, I work for The New York Times, teach at NYU/ITP, I travel somewhere once a month for work, I love gardening, cappuccinos, my Vespa , U.I./Design and hardware hacking, I'm a political news junkie, I read Gizmodo & NYTimes.com and I was looking for a new car for a while, but now have a MINI and I'm also friends with these people. That's a treasure trove of data about me, and it's semantic on a granular level about only my interests.
If I send a tweet saying "I'm looking for a new car does anyone have any recommendations", I would be more than happy to see 'smart' user generated advertising recommendations based on my past tweets, mine the data of other people living Brooklyn who have tweeted about their car and deliver a tweet/ad based on those result leaving spammers lost in the noise. I'd also expect when I send a tweet saying 'I got a new car and love it!' that those car ads stop appearing and something else, relevant to only me, takes it's place.
And it doesn't have to be advertising delivered on their site alone. One of the great successes of Twitter has been their API's and the wonderful applications and sites that users have built with them. Why not build out an advertising or search API that delivers the latest micro level tags or ad links of users interests. There's a plethora of opportunity with this data, and if it's done right it becomes enticing and engaging, not annoying, irrelevant and outdated.
a video from the MINI Crossover presentation booth in Paris http://tinyurl.com/5477yd (via @vlogbyMINI)
Shared by Phreak 2.0
MINI JOHN COOPER WORKS viral video "XTreme Catapulting" nominated:
http://www.viralvideoaward.com/extreme-catapulting/
Vote! Vote! Vote! Vote!
Über 500 Videos aus 34 Ländern wurden für die von Spreeblick unterstützten, im Rahmen des 24. internationalen Kurzfilmfestival 08 stattfindenden viral video awards eingereicht, und auch wenn bestimmt wahnsinnig spannendes Material dabei war, bin ich doch über die Maßen dankbar, nicht zum Vorauswahl-Kommitee gehört zu haben.
Jetzt aber stehen überschaubare 24 Filme zur Wahl, für die ich bei der Preisverleihung am 7. November im Roten Salon meinen Daumen rauf- oder runterdrehen werde.
Vorlegen dürft ihr: Vom 6.10. bis zum 6.11. liegt die Entscheidung beim Publikum.
Four doors, four single seats, agility on all fours and the first MINI measuring more than four meters in length - the MINI Crossover Concept.
Join Gert Hildebrand, the chief designer of MINI. Look and see this extraordinary design with features unique to the world over.
Its a new level of versatility - the multifunctional MINI Center Rail - and innovation - the three-dimensional MINI Center Globe. Drop the keyball and buckle up for a future ride with MINI.
Digg it here: http://digg.com/auto/
MINI_CROSSOVER_CONCEPT_INNOVATIVE_DESIGN
At the Paris Motor Show 2008 the MINI brand is taking a new approach with the world premiere of the MINI Crossover Concept.
The MINI family grows further and this time the MINI genes crossed over in an unforeseen way.
The MINI Crossover Concept is unveiled. Be the first to take a peak at this extraordinary concept with completely new measures and innovative functionality ideas.
Digg it here: http://digg.com/auto/
MINI_CROSSOVER_CONCEPT_WORLD_PREMIERE_OF_A_NEW_DIMENSION
The Paris Motor Show will be held at Paris Porte de Versailles, from 4 to 19 October 2008, taking up the entire exhibition park. Several hundred international brands will be there to meet you, to offer you a big-time automobile bonanza once again.
We are going to send video updates from the Paris Mortor Show 2008 - http://www.youtube.com/vlogbyMINI
 |
Setting, costumes and casting of the new MINI Clubman viral. |
From:
MINIclubmanchannel
Views:
494
  3
ratings |
| Time: 03:21 | More in Entertainment |
I have some issues with BMW's Mini Baby Racer Power Slide Parking advergame. The guys in the game--Hank, Otis, Mike and Pete--seem like scruffy slackers with nothing better to do than tool around in a kid's toy car and disrupt traffic. Sure, we'd all indulge in such arrested development if we could. Most of us can't. At least, I can't. And that's why I hate those four jerks and want them to die in fiery wrecks, rather than "park with precision and style," or what ever the object of the competition is. Oddly, there's a fiery explosion graphic at the start of the game (probably not the best choice for consumers concerned with safety), but the implied mayhem never materialized, at least in the three minutes I spent with the game before drooling with boredom. The experience begs one final question that I can sum up in a word: Otis?
--Posted by David Gianatasio
The priest highlights Zac's death - a sensational death, the best death any fly could wish for: dying on the front-grille of a MINI Clubman.
- YouTube directlink: http://www.youtube.com/watch?v=HeHpHpj97P0
- Subscribe to MINI Clubman Channel: http://www.youtube.com/MINIclubmanchannel
Unlike the World Cup in Germany not too long go, we haven't picked up on many innovative marketing stunts during this year's Olympic games - so it's with some relief that we now stumble across a few.
Mini [apparently on purpose] have created these bike-powered Minis to promote themselves during the tournament. The same could perhaps happen here in 2010, but the half-a-car idea will probably be done out of necessity rather than some clever marketing idea.
[via cherryflava via thecoolhunter]
Two Japanese tourists are visiting a zoo. Suddenly, a crazy guy jumps over a hedge into the tapir park of the zoo. He does some karate moves behind the tapir, followed by a prostate check.
NOT EXTREME ENOUGH?
MINI John Cooper Works
YouTube directlink: http://www.youtube.com/watch?v=lcGu8i4Z0Rk
Subscribe MINI John Cooper Works channel: http://www.youtube.com/MINIjohncooperworks
Become a fan on Facebook: http://www.facebook.com/pages/MINI-John-Cooper-Works/21251823822
Two friends plan an incredible stunt on a construction site: One of them films, the other men sneaks up to a huge compaction crane.
He places a selfmade catapult next to the crane. The weight rushes down and the force hurls the guy high up into the sky.
NOT EXTREME ENOUGH?
MINI John Cooper Works
YouTube directlink: http://www.youtube.com/watch?v=SwPG6ICwTx0
Subscribe MINI John Cooper Works channel: http://www.youtube.com/MINIjohncooperworks
Become a fan on Facebook: http://www.facebook.com/pages/MINI-John-Cooper-Works/21251823822
Wir waren für euch auf der Let´s MINI 2008 in Hildesheim - das Community-Event rund um den MINI. Und natürlich haben wir die Kamera laufen lassen. Seht hier unseren ersten Teil von dem MINI-Ereignis.
YouTube directlink: http://www.youtube.com/watch?v=TwNsOK0tEwY
Let's MINI 2008 Playlist: http://youtube.com/view_play_list?p=6A70D17EFA2450BC
Subscribe YouTube channel vlogbymini: http://www.youtube.com/user/vlogbymini
follow volgbyMINI at twitter: http://twitter.com/vlogbyMINI
vlogbyMINI: LET´S MINI 2008 startet an diesem Wochenende und ab Sonntag gibt es wieder rasante Videos auf www.vlogbymini.de
![[embroidery exercise] hello kitty](http://static.flickr.com/3253/3150496442_a4f491e680_s.jpg)
